Wipro: Blush

Indian women are the most stressed in the world today. Juggling responsibilities at work and home can be overwhelming. There are hardly any moments in a day when they feel special.

Research says that a genuine compliment can raise their self-esteem, make them feel valued, improve their mood and reduce blood pressure because the body produces hormones that relieve anxiety and stress.

Most beauty ads promise to offer women exactly the same benefits. So, we reimagined beauty ads to let readers see the beauty of a compliment, literally.