Air France / KLM: Jetlag Social Club

Flying Blue, the Air France-KLM loyalty programme, has launched a service to tackle jet lag: one of the biggest challenges for travelers. It has partnered with Isobar to create the 'Jetlag Social Club' - the first guide of its kind designed by an airline loyalty programme. Developed as an app, this service offers personalised experiences that match the traveler’s biological clock. Agency: Isobar, London
The 'Jetlag Social Club' app can be used by anyone who visits Tokyo. It offers more than 130 jetlagged and geo-localised experiences, carefully selected to enjoy at any time, day or night. Now the whole city goes at your pace, not the other way around. You get to rest when you want, eat when you want and explore the city, you guessed it – when you want. Breakfast at 3pm? Afternoon naps under the stars? Sightseeing at 4 am? Welcome to the Jetlag Social Club!