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Here’s the latest from Psyop, via Stink and TBWAChina, for Adidas and the 2008 Olympics. The brief from the agency was to create a poetic, sophisticated, and awe inspiring Olympics
… read morecampaign that embraces the idea of, “impossible is nothing” for the people of China. With the agency, Psyop created four spots in total. This first spot is an anthem called “Together”. For this spot, they created a landscape of the nation supporting their athletes. It was important for Psyop to create the intimacy between the supporters and the athletes and they wanted to make sure the fans were not seen just as the masses but to feel their emotion of being part of something big.
Psyop directors Marie Hyon and Marco Spier
read less...Producers: Lucia Grillo, Psyop and Mungo Maclagan, Stink
DOP: Alex Melman
Associate Producer: Nathan Jew, Psyop
Assistant Producer: Kay Chen, Psyop
Psyop:
Lead TD: Pakorn Bupphavesa
Designers: Kim Dulaney, Marie Hyon, Joshua Harvey
TD: Alvin Bae, Bashir Hamid, Chris Bach, Damon Ciarelli, Ted Kofsatis, Tony Barbieri
VFX supervisor: Theo Maniatis
Modeling/ Rigging: Lee Wolland, Kitty Lin, Anthony Patti and Jaye Kim
Lead Animator: Pat Porter
Animators: Ian Brauner, Justin Burton, Nicholas Johnnides, Gerald Ding, Eddy Estevez, Chris Santoianni, Jae Ham, Jed Mitchell, Melanie Tonkin
CG: Mike Papagni, Rich Magan, Pete Hamilton, Helen Choi, Anthony Patti, Tatchapon Letwirojkul, Andreas Berner
Massive: Joerg Liebold and Dave Barosin
Compositors: Matt Hanson, Bee Jin Tan, Elliot Blanchard, Borja Pena, Eric Concepcion, Makoto Sato, Theo Maniatis, Aska Otake,
Joe Vitale
Tracking: Hyunjeen Lee and Seung Hyung Lee
Lead Roto Artists: Leslie Chung, Joshua Bush
Roto Artists: Joseph Oberle, David Marte, Carlos Rosario, Tiffany Chung, Will Frazier, Max Kornev, Rich Pernice, Jelena Vukosav, Alejandro Monzon, Kristian Mercado, Stefania Gallico, Jess Mireau
Editor: Cass Vanini
Assistant Editor: Brett Goldberg
Cell Animation: Boolab
Audio Post: Sound Lounge
Music Production: Songzu
