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Top 6: August 28th 2019
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balagan: Ufo: What a Mess- The 'brand mascot got lost' campaign

Top 6: August 28th 2019
Short Explanation: Balagan is the most common play park for kids in Israel.
The translation of the word Balagan is messy. Because of the 'mess' The brand mascot- dinosaur 'Dino' got lost from the logo and the Kids all over the country
were supposed to find him in the Ads campaign.
Agency: Addict, Israel
Credits Other credits

digital: barak ben hemo

media:Shuli Fridman Maharshak

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