The Swedish Childhood Cancer Foundation: Childhood and Cancer don't belong together.

Childhood and Cancer are two words that don't belong together. In a new concept for The Swedish Childhood Cancer Foundation we are graphically separating the words Childhood and Cancer in various ways. In this interactive print Garbergs make use of Snapchat Lens Studio in creating an AR lens that makes Cancer fly away from the ad.The print ad was published in Sweden's biggest daily newspaper.