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Top 6: April 1st 2020
Creative team reminds people to wash hands and clean their devices through a series of dedicated wallpapers.
The thing people rely on the most to keep in touch with their families, … read morefriends and the news about what is going on in the world, can also be the worst source of contagion. Unbeknownst, the typical mobile user unlocks the phone around 80 times every day and touches the screen 2,617 times, according to Apple and a study by research firm Dscout. (Source: Business Insider)
. That’s 80 extra chances of catching COVID-19. To raise awareness about this shocking truth and keep people safe, a London-based creative team – Renato Tata and Stefania Esposito – have created a series of temporary wallpapers called #AntiCovid19Screensaver that could help prevent the COVID-19 spreading. Or at least, help slow it down. Every time you touch the screen, the problem is literally highlighted, working as a reminder to wash your hands and disinfect your phone screen, too. Because washing your hands and then handling your full-of-germs phone makes washing your hands pointless in the first place.
The initiative was first launched on Instagram. Using stories, Renato and Stefania invited their friends to try this experiment. By simply taking a screenshot, everyone could grab the #AntiCovid19Screensaver and set it as a wallpaper reminder on their own devices. Very quickly, over the week, the #AntiCovid19Screensaver started spreading on social media and so far the community has shown much love for the idea.
This is a creative, but foremost, simple and useful solution for something so important to all of us, these days. The only goal is for people to use it and spread the #AntiCovid19Screensaver instead of the virus.
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