Burger King has teamed up with one of the most legendary UK rap artists, Tinie, to offer a bespoke virtual performance of the music maestro’s summer anthem Whoppa, on a Whopper. For … read morea limited time, Burger King UK customers will be able to scan a special QR code on their Whopper burger, which will generate a miniature of Tinie, performing his latest hit 'Whoppa', with the iconic signature burger as his stage. In a flame-grilled new frontier for the music industry, Tinie brings the energy and flavour of his latest single to the masses through an innovative and world-first format.
Agency: BBH, London
From today, anyone who purchases a Whopper can interact with a hyper-realistic, digital Tinie, in an intimate 360 performance. The miniature concert, created by BBH and produced in collaboration with Dimension Studios, is believed to be the smallest gig ever, and will be the closest many of us have come to a live performance since March this year, when all festivals and shows were inevitably cancelled.
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