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Co-op: Round Are Way


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Co-op launches its Christmas 2020 TV advert. The heart-warming film features two young brothers who raise community spirits, after a pandemic filled year, by singing outside a Co-op store a cover of Oasis' community anthem Round Are Way. The advert shows two real-life brothers, Austin, aged 12, and Rocco, aged six, strum and sing the Oasis song. The duo start tentatively but gain confidence as more people stop to listen. They end by belting out the track, in a manner to do Oasis proud.
Credits Other credits

Media agency: Dentsu aegis media

Editor: Billy Mead

Post-production: Time Based Arts

Grade: Simone Grattarola

Sound: Soundtree

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