Top 6: February 3rd 2021
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Bud Light Seltzer Lemonade: Last Year’s LemonsTop 6: February 3rd 2021
Today, Bud Light Seltzer Lemonade is dropping its first-ever Super Bowl LV ad, titled “Last Year’s Lemons.” The commercial celebrates the relatable moments in 2020 and is inspired by the do-it-yourself haircuts, postponed weddings and other inconvenient situations, and looks to provide a little bit of levity for fans tuning in for the game. Earlier this year, the brand launched Bud Light Seltzer Lemonade – a new beverage that’s packed with lemonade taste after a lemon of a year. Bud Light Seltzer Lemonade will also encourage fans to turn a lemon of a play into Bud Light Seltzer Lemonade. When there’s a turnover by either team, fans watching the Super Bowl can enter for a chance to win a case worth of Bud Light Seltzer Lemonade, by tweeting with #LemonsIntoLemonade and #Sweepstakes.
HEAD OF INTEGRATED PRODUCTION: Nick Setounski |
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