H&M: Beyond The Rainbow - Scanning Demo

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• Category Retail services
• URL https://beyondtherainbow.hm.com/
• Client H&M
• Agency B-Reel, Stockholm
• Production Pine
• Country Sweden
• Uploaded 16 June, 2021

• 
  Director
  Malin Ingrid Johansson
• 
  Executive Creative Director
  Petra Albrektson
• 
  Executive Creative Director
  Zack McDonald
• 
  Creative Lead
  Maria Lashari
• 
  Producer
  Charlotte Lefèvre
• 
  Producer
  Andreas Segerfeldt
• 
  Copywriter
  Mimmi Jostell
• 
  Art Director
  Maria Lashari
• 
  Agency Producer
  Markus Ahlm
• 
  Agency Producer
  Lena Von der Burg

Designer: Gustav Stockman

Junior Designer: Peter Holtze

Director of Innovation: Lars Bjurman

Technical Director: Roger Pujol

Developer: Valentin Dubois

Strategist: Thomas Eon

Brand Director: Caroline Déas Ehrnvall

Digital Producer: Rodrigo Alberini

Editor: Johan Kjellberg

Photographer: Therese Örvall

Post-production: Warner Brothers Sweden

Music production / track: Tami T, Ohlogy