Today’s Top Hits (TTH) is Spotify's biggest playlist. With over 28 million followers, it’s also the top destination for emerging and established artists across all genres to reach … read moremillions of fans and provide them with chart-topping, show-stopping songs each day. Made in collaboration with Spotify's in-house creative team, the film was directed by Warren Fu, and features some of the most iconic artists of the moment: Bad Bunny - Dua Lipa - Billie Eilish - Travis Scott - Black Pink. Spotify tapped acclaimed music video luminaire Warren Fu to create an ever evolving, multi dimensional universe - through which the viewer travels - observing each artist in their own unique environment before seamlessly transitioning into the next. Drawing on Warren's experience creating immersive, sci-fi inspired landscapes the commercial successfully integrates the visual style & cultural gravitas of a high profile music video with Spotify's core messaging. In doing so, the piece transcends the ordinary - providing a transformational experience that the audience want to watch and share.
read less...
