 |
Web Film
Google: Not Your Summer - Behind The Scenes of the Google Slides Experience
This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Popular Irish Indie-Rock band the Academic and BBDO New York—the same ensemble behind 2017’s acclaimed ‘Live Looper’—have just pulled off one of the most innovative musical events to help launch the band’s latest EP. On July 15th, the Academic hosted the world’s first live animation music video via Google Slides, creating an interactive audio and visual experience for fans. Three exclusive performances featured the new single, ‘Not Your Summer.’ To share the experience further, The Academic have just launched a music video (an edited screen capture of the live performance), and a brand new behind-the-scenes video. Created by BBDO New York, Capitol Records, and Open The Portal animation studio, the musical experience was built out in real-time with a team of animators and all four band members themselves collaborating behind the scenes to create and delete slides every second. The resulting animation tells a visual story loosely based on the song’s lyrics about the isolation and internal conflict experienced by many last year.
Agency Related |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
