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Integrated

Suzuki Vitara: Land Shanties


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The fully integrated campaign, running across TV, social, radio and Suzuki.com.au has already driven unprecedented demand for Vitara test drives in Australia.
‘Land Shanties’ as a soundtrack to the Suzuki Vitara, brought to life by renowned sea shanty band, The Longest Johns. The seven-song concept album, about one man’s odyssey to buy almond milk for his sweetheart, is now available to stream on Apple Music, Spotify and at suzuki.com.au. And the album has already attracted over 50,000 streams across Spotify, Apple Music and YouTube.
Stream on Apple https://music.apple.com/us/album/land-shanties/1582152201
Or Spotify https://open.spotify.com/playlist/1q6BmHB9u3Q76STdSkFF78
Credits Other credits



Concept and lyrics: Matt Lawson and Charles Baylis.

Music and additional lyrics: The Longest Johns.

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