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YouTube: Every Day, Canadians Count on YouTube
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YouTube Canada has launched a national campaign, with creative agency Mosaic, featuring 16 creators who are thriving in both their creative outlets and financial livelihoods based on their success on YouTube. Beloved by Canadian and international viewers, creators come to YouTube every day to truly turn opportunity into impact. These creators and their content are an essential part of the fabric of Canadian culture. Canadian creator success also means a positive impact on the country’s economy, with YouTube’s creative ecosystem contributing approximately $923 million to Canada’s GDP in 2020 and creating upwards of 34,000 jobs. (Source: Oxford Economics Research, YouTube Impact Study, CA, March 2021). They exemplify YouTube Canada’s commitment to drive cultural diversity, enrich lives and amplify Canadian talent.
Client: YouTube Canada Related
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