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Very.co.uk: It's The Very Best Excuse
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As the festive season draws nearer, multi-category online retailer Very continues to build momentum around its Very Best Excuses campaign, with a new 60 second TV ad, launched this week, that celebrates those things we can only get away with at this time of year. This follows on from their October advert that celebrated early shoppers. Very's 2021 ad campaign celebrates the fact that Christmas is the ultimate excuse to get away with almost anything. Everyone has their joyful family traditions, from decorating every single part of your house (even the dog!) to Christmas movie nights in matching festive jumpers, and Very wants to champion these moments of joy after the disruption of last year.
Agency: Grey, London Set to a choir of carol singers performing a version of 'Holly Jolly Christmas', the advert features a whole host of guilty pleasures, including dressing babies up in festive costumes, drinking gin in your PJs, while binging on period dramas and treating yourself, whether that’s via a video game console you bought for your new born, or treating yourself to a gift that may even outshine the one you’re giving away.
Brand: Very Related
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