Top 6: December 22nd 2021
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McDonald's: Together & lovin' it
Top 6: December 22nd 2021
Australia's COVID restrictions ended on the first day of summer, meaning Aussies could once again be together and enjoy the holiday season. So we marked this by running full page ads in national newspapers celebrating all the great combinations and moments of togetherness that await.
Agency: DDB, Sydney
The copy features insights of classic days out with friends, family and loved ones, ending with a simple call to action reminding them to make plans. And for added engagement, the brand 'lovin' it' tagline and nods to product woven in throughout instead of a logo.
Agency: DDB, Sydney
The copy features insights of classic days out with friends, family and loved ones, ending with a simple call to action reminding them to make plans. And for added engagement, the brand 'lovin' it' tagline and nods to product woven in throughout instead of a logo.
- Category Restaurants & fast food
- Client McDonald's
- Agency DDB Australia
- Country Australia
- Uploaded 9 December, 2021
- Chief Creative Officer
Stephen de Wolf - Executive Creative Director
Matt Chandler - Creative Director
Jack Nunn - Senior Creative
Andrew Torrisi - Art Director
Alex Collares - Copywriter
Sean Vrabel
Client: McDonald’s Australia
Chief Marketing Officer: Chris Brown
Marketing Director: Tim Kenward
Senior Brand Manager: Liz Whitbread
Brand Manager: Chloe Brannagan
