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Wells Fargo: Welcome to Hope, USA


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Across the US - in every town and on every street - hope has felt a little elusive recently. But Wells Fargo believes that hope can, and should, be found everywhere. Hope is all about inspiring hope to those who need it the most. Small businesses are vital to so many of our communities, which is why Wells Fargo has launched 'Hope, USA', an initiative created with an Omnicom integrated team consisting of BBDO San Francisco, Interfuse, RAPP & OMD along with Wells Fargo's in-house agency, IHA, to share joy and possibility with customers and communities in support of small businesses nationwide. By working with nonprofits, Wells Fargo is teaming up with community leaders and locals in sixteen cities across the country to help spruce up business districts ahead of the prime holiday shopping season.

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