Top 6: January 19th 2022
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MG: ONE SINGLE LETTER (R)Top 6: January 19th 2022
On the historic day that commemorates the first SMS sent in history; and with the aim of raising awareness about the dangers and accidents that can be generated when chatting while driving, Morris Garages (MG) launches the "One single letter" campaign. According to the World Health Organization, in a recent publication it argues that writing a single letter on a mobile or cell phone increases the possibility of causing a traffic accident 4 times.
Agency: Havas
ART DIRECTOR: RAMON SANCHEZ |
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