International Olympic Committee: Stronger Together

The Olympic Games are one of the most powerful symbols for unity in the world. Every two years they bring athletes from around the world in peaceful competition, with the world watching. Athletes are in their final preparations for the biggest sporting event of their career, the Olympic Winter Games Beijing 2022, which starts on 4th Feb. Celebrating this, the International Olympic Committee (IOC) has today released a new short film highlighting the power of solidarity which is also reflected in the amended Olympic motto: 'Faster, Higher, Stronger - Together'. The film, continuing the ‘Stronger Together’ campaign, spotlights the unique relationship between Olympic and their supporters across the world. People watching around the globe mirror the athletes movements, demonstrating the impact of this human connection. This display of togetherness and the belief of others power people to believe in themselves; to push through that wall, take that leap - to make the unbelievable happen. Demonstrating that through every rise, every fall, every victory, we’re in it together.The film is directed by Salomon Ligthelm - a self taught filmmaker who has won awards for his work across the world and produced for the IOC in collaboration with Uncommon Creative Studio.