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Outdoor

Fitness First: FF Map Stretch - Sydney CBD


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Fitness First wanted an innovative and simple way to catch commuters eyes to remind them that a Fitness First Membership allows them the flexibility to work out in any gym they like whether it is near work or home. So we created Animated Outdoor specific to local areas on well known travel routes that literally pointed out different Fitness First locations that people could stop by to 'Stretch and work out' at different points on their daily commute.
Credits Other credits

Post Production

thehivefilms.com



Media: PHD



Client: Fitness First

Head of Brand Strategy: Ashley Fitzgerald

Brand and Communications Manager: Ashleigh Clarke

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