Outdoor
Chatime: Satisfy Your Strange - Earsplosion
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Chatime, Australia’s leading bubble tea franchise, is inspiring and rewarding young Australians for ‘satisfying their strange’ with a new brand platform and innovative AR campaign.
Each execution invites people to ‘Satisfy their Strange’ by scanning a QR code that takes them to a highly unusual AR experience on Instagram featuring one of the characters.
If viewers watch for long enough, some of the characters will even reveal a promo code with a Chatime discount.
Each execution invites people to ‘Satisfy their Strange’ by scanning a QR code that takes them to a highly unusual AR experience on Instagram featuring one of the characters.
If viewers watch for long enough, some of the characters will even reveal a promo code with a Chatime discount.
- Category Drinks, non-alcoholic
- URL http://satisfyyourstrange.com.au
- Client Chatime
- Agency Special
- Country Australia
- Uploaded 10 March, 2022
- Chief Creative Officer
Julian Schreiber - Chief Creative Officer
Tom Martin - Creative Director
Nils Eberhardt - Creative Director
Simon Gibson - Creative
Joel Grunstein - Design Director
Adam Shear - Creative
Jeff Seeff - Executive Producer
Sonia Ebrington - Business Director
Laura Little - Creative Technologist
Laurent Marcus - Chief Executive Officer
Lindsey Evans - Managing Partner
Cayde Heyde - Business Manager
Dharsh Sundran - Strategy Partner
Dave Hartmann - Lead Integrated Producer
Emily Willis
Head of Media Strategy: Georgia Thomas
Artist / animator: Sam Lyon- Jellygummies
AR build: Unbnd
Retouching / animation support: Electric Art
Media agency (OOH): Love Media
Managing Director : Tony Woodward
Media Agency (social): Wired
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