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Outdoor
Chatime: Satisfy Your Strange - Earsplosion
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Chatime, Australia’s leading bubble tea franchise, is inspiring and rewarding young Australians for ‘satisfying their strange’ with a new brand platform and innovative AR campaign.
Each execution invites people to ‘Satisfy their Strange’ by scanning a QR code that takes them to a highly unusual AR experience on Instagram featuring one of the characters. If viewers watch for long enough, some of the characters will even reveal a promo code with a Chatime discount.
Head of Media Strategy: Georgia Thomas Related |
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