Top 6: March 23rd 2022
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Mona: Mona - The Best of Our WorstTop 6: March 23rd 2022
The Best of Our Worst Reviews campaign repurposes the museum's most savage reviews to promote the very thing Mona's visitors love to hate. Led by a series of cinematic digital videos, the integrated brand campaign provides a subversive use for bad reviews.
Credits
Producer: Kate Menzies |
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