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The marketplace has been the preserve of the people for over 5000 years, but more recently, big business has kind of taken over, right? Wrong. With over 300,000 small businesses and … read morecounting, eBay are giving the people of Britain the power to go small for it all! eBay's latest work by McCann London, ''There's a Small Business for That' focuses on the moment a little hero realises you can shop it all from small businesses on eBay. The campaign showcases the unique possibilities of the platform and the potential to shop small for anything from icing kits to ice packs, even a home that comes flat-pack (for real). The protagonist, a wide-eyed, force-for-good unleashes the unlimited possibilities of the weird, wonderful, and everyday stuff you can get from eBay, one of the UK’s biggest platforms for Small Business. Launching this month, eBay will be spreading the big news on small biz, as they look to inspire a new way to grab that thing you were after, whilst benefiting real people and their communities in the process. The hero 30 second TV and supporting social and digital were directed by Alex Boutell at Rogue Films, with media delivered by Mediacom, and social delivered by Vidsy.
read less...Client
Chief Marketing Officer: Eve Williams
Head of Brand Marketing: Alex Allcott
Senior Brand Manager: Ellis Hourshid
Brand Manager: Harley Ilott
Brand Manager: Christina Davis
Agency
Chief Strategy Officer: Theo Izzard-Brown
Global Business Lead: Sailesh Jani
Business Director: Tom Oliver and Oscar Flintoft
Account Director: Charlie Pullan
Senior Account Manager: Katie Dumbrell
Strategy Director: Natalie Lau
Project Director: Nicole Robinson-Spaude
Project Manager: Neil Tingey
Account Associate: Sasha Semple
Agency Production
Agency Production Company: Craft
Chief Production Officer: Ben Clark
Head of Integrated Production: Sophie Chapman Andrews
Head of Production: James Howland
Production Manager: Stu Butterworth
Production Designer: Daniel Taylor
Editor: Bill Smedley/Work Editorial
Post Production
Colourist: Luke Morrison
Post producer: Sydney Levy
VFX: ETC
Sound: Tom Pugh/GCRS
Social Agency
Social Agency: Vidsy
Media Agency: Mediacom
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