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CNN Brasil, which has just celebrated its two-year anniversary, is rolling out a new brand positioning statement: ''CNN Brasil, voce por dentro de tudo'' (''With CNN Brasil, you're … read morein the know about everything''), which, in addition to reinforcing the channel's commitment to hard news and daily information delivery, serves to strengthen the CNN Soft brand, a suite of content that includes travel, cuisine, culture, and art. CNN Brasil, which is present across all platforms, has two-thirds of its audience coming from digital. The new stance reflects its close relationship with that audience, which has a starring role in all of the channel's initiatives. To mark this new phase, CNN Brasil is launching an institutional campaign by AlmapBBDO.
read less...VP of Creative: Marcelo Nogueira
Liaisons: Renata Carvalho, Viviane Sgarbi, Isabel Gavião and Milena Ferezim
Media: Patrícia Gogliara, Adriana Roza, Leonardo Sousa
Planning: João Gabriel, David Gross, Yudi Nakaoka, Thauanne Santana
Illustration: Estudio Black Madre
Illustration: Studio Boreal
Art Buyer: Tereza Setti, Eliane Silva
Audiovisual Production: Diego Villas Bôas
Image Production: The Youth
1st Assistant Camera: Filipe Parolin de Souza
2nd Assistant Camera: Giordano Maestrelli
Still/Logger: Diego Cagnato
Executive Producer: Carol Cherobim
Liaisons: Carol Cherobim and Camila Pires
Financial: Iza Lubiazi
Director of Production: Ulisses Sant’Anna
Production Coordination: Debora Lemes (Derbiz)
Stagehand: Rodrigo Bernardi
Grip: Flavio Romão dos Santos
Gaffer: Ricardo Pirolla
Special thanks on set: Duran Sodré
Post-Production/VFX: COLOSSAL
Post-Production Supervisor: Diogo Gameiro
Illustrations: Pierre Lapalu
Editor: Maria Luísa Machado
Motion Supervision: Rodrigo Stradiotto and Janaina da Veiga
Motion: Arthur Naar
Post: Luciana Lima
Composition: Karlos Schirmer and Michel Takahashi
3D: Vinicius Lavor, Eduardo Lunkes and Bruno Cornelsen
Polygraph: Tarciso e Pena
Polygraph Graphic Design: Diego Cagnato
Set Maintenance: Laís Roche
EMT: Jennifer Chaves
Cleaning: Ana Paula Pinotti
Camera: Red Mamut
Equipment: Infracine
Production: Raw Audio
Music Production: Fernando Forni, Ricardo Pinda and Rogerinho Pereira
Music Director: Hilton Raw
Sound Design and Mix: Enrico Maccio and Philip Braunstein
Liaison: Carol Peternelli
Coordinator: Robério Barbosa
Approval: Renata Afonso, Virgilio Abranches, Frank Alcântara, Thiciana Simão e João Koepke
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