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Call of Duty: Modern Warfare II, the direct sequel to Modern Warfare 2019, the best-selling game in Activision’s Call of Duty franchise, is revealed with an intense, dramatic … read morecampaign by 72andSunny. The initial spot rallies the gaming community and lands the line, “The Ultimate Weapon is Team.” The game’s global campaign is a tension-building, adrenaline-pumping convoy ride that leaves you holding your breath until the very last second, and the film is no different. Staying true to the game’s narrative, the film shows the whole team preparing to go into battle and spotlights the return of the iconic Task Force 141 characters from the Modern Warfare series. Because no matter how hairy it’s about to get, Task Force 141 rides ‘til the end. 72andSunny’s ad is a crafted, one-take film that slowly reveals each team member, riding in the back of a truck on the way to a battle. The ratcheting tension and sound design help to build suspense up until the end, when we reveal a new member of Task Force 141 – Alejandro – who then gives the command, throws open the door and leads them out in the battle. The super cinematic, crafted film is directed by Craig Gillespie, best known for films I, Tonya and Cruella, and most recently the Hulu series Pam & Tommy.
read less...CLIENT
President: Rob Kostich
VP, Head of Marketing: Tyler Bahl
VP, Consumer Marketing: Carolyn Wang
GM of COD: Johanna Faris
Director, Consumer Marketing: Karen Starr
Coordinator, Consumer Marketing: Michael Tran
AGENCY
Senior Designer: Chris Ruh
Group Brand Director: William Nader
Senior Brand Manager: Jensin Isenberg
Director of Production: Kate Morrison
Executive Art Producer: Ali Berk
Executive Strategy Director: Bryan Smith
Strategy Director: Eddie Moraga
PAL Director: Elsa Mitsoglou
Senior PAL Manager: Beau Thomason
EDITORIAL + SOUND DESIGN + FINISHING + COLOUR
Editorial Company: Final Cut
VFX: Blacksmith
Sound Mix: Lime Studios
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