Top 6: June 29th 2022
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Mosh: Mosh I FilmTop 6: June 29th 2022
Mosh lift the rug on men's health via Sunday Gravy and Revolver
Mosh collaborated with Sunday Gravy and Revolver to create a new brand campaign to unify their offerings, directed by Matt Devine.NSays Josh Dorevitch, Mosh: 'We needed a way to get through to men. Knowing that most blokes can be guilty of sweeping their health under the rug, we wanted to highlight this behaviour in a memorable way that gets men to take action. Working with Matt and Sunday Gravy, we explored the universe that exists under that rug and made a film that we hope men will like and more importantly relate to.' Each scene from the film will be broken down to tell individual product stories that support the brand’s holistic health offering and continued expansion into new categories, including the addition of weight loss and revamped mental health offering this year.
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