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VISIT Milwaukee: Favorite Player
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VISIT Milwaukee, which markets the Greater Milwaukee region as a premier location for business and leisure travel, is partnering with Milwaukee’s “Hype Man” – Milwaukee Bucks forward Bobby Portis Jr. – to help drive visitations and promote all of the great and authentic things the city has to offer. The centerpiece of this influencer partnership is a 90-second film, along with a series of 15-second social videos, showcasing Portis’ love for Milwaukee. The films highlight the city’s broad range of popular attractions and how there is “nothing more Milwaukee than that.” The work was created by VISIT Milwaukee’s creative agency partner, Hanson Dodge. The work will appear across VISIT Milwaukee’s and Portis’ social media channels beginning in July. It will primarily target visitors in markets within a six-hour drive of Milwaukee.
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