Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Tv

Hilton: Travel Essentials


This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Embed Video
Hilton is shaking up hotel marketing and advertising with the announcement of its first global brand platform that identifies what has been missing from hotel marketing – the hotel stay. ”Hilton. For the Stay” places the hotel front and centre, elevating the role and importance of the stay at a time when lodging advertising is a sea of sameness, featuring overused destinations, cliché walks on the beach and generic descriptions of travel. Hilton is debuting 'It Matters Where You Stay', a new advertising campaign from TBWA to introduce the platform, using humor to push against some of the common but unspoken pitfalls of travel, boldly poking fun at what can go wrong when booking or on a trip. The campaign also features the multi-faceted businesswoman and philanthropist Paris Hilton, who grew up living in and staying in numerous Hilton hotels across the world, which gave her a unique exposure to the hotel business early on. Her role in the campaign is inspired in part by the legacy of her family, whose belief in the power of travel and the hotel stay to connect people and cultures continues to motivate Hilton Team Members around the world today. In addition to Paris, renowned actor Catherine O’Hara lends her voice to the campaign, with TV commercials first airing in the U.S. on July 25 and audio rolling out shortly thereafter.
Credits Other credits

Client

Mark Weinstein: Chief Marketing Officer

Amy Martin Ziegenfuss: Senior Vice President

Joelle Park: Vice President

Ryan Kasperski: Director

Vanessa Xenohristos: Senior Manager

Mary: Kate Rasa

Myron Nilsson – Senior Director: Creative Studio / Executive Creative Director

Dan Reynolds: Vice President

Katie Riley: Senior Director

Ginny Driscoll: Director

Lindsey Ryan: Senior Manager

Anna Kate Bryan: Hilton

Craig Dezern: Senior Vice President

Carole Munroe: Vice President

Emily Montgomery: Director

Hanna Neyland : Director

Shawn Malhotra: Senior Manager

Katie Hughes: Senior Analyst

Rebecca Panico: Senior Director

Kelly Amato: Senior Manager

Angelique McKenna: Manager

Maddie Meade: Manager

Agency

Nancy Reyes: Chief Executive Officer

James Sowden: Chief Strategy Officer

John Doris: Head of Production

Eric Kopicki: Executive Design Director

Gina Pido: Senior Designer

Kristen Cooler: Executive Producer

Regan Wallace: Senior Integrated Producer

Halley Mangano: Integrated Producer

Ryan Hentsch: Senior Business Affairs Manager

Anne: Camille Charpié

Jewel Chandler: Senior Talent Manager

Patrick Boland: Traffic Manager

Carlin Dixon: Diversity

Billy Murphy: Global Strategy Director

Ellen Eastaugh: Associate Strategy Director

Anthony Hamelle: Executive Strategy Director

Lesley Parks: Strategy Director

Julia Seng: Sourinho

James Sparano: Business Lead

Nora Chivelly: Business Director

Emily Downs: Business Director

Cassie Farley: Business Director

Deniz Mutlugil: Senior Business Manager

Christina Curtis: Associate Director

Asheden Hill: Associate Director of Global Communications

ARTS & SCIENCES: Production Company

Matt Aselton: Director

Marc Marrie: Managing Partner

Mal Ward: Partner

Christa Skotland: Director of Production / Executive Producer

Milena Milicevic: Head of Production

Zoe Odlum: Executive Producer / Line Producer

ARCADE : Editorial

Sila Soyer: Partner / Executive Producer

Geoff Hounsell: Editor

Dave Anderson: Editor

Sam Barden: Cutting Assistant

Ellen Lavery: Post Producer

The Mill: VFX

Chris Connolly: Executive Producer

Matt Pascuzzi: Creative Director

Dentsu

Danielle Gonzales: Chief Executive Officer

Ellen Ferrari: Executive Vice President

Joanna Hawkes: Executive Vice President

Rachel Starr: Executive Vice President

Andrew Hall: Senior Director

Ken Vandre: Vice President

Bianca Franchi: Director

Madeline LeVorse: Associate Director

Patricia Del Pazzo: Senior Manager

Avital DeVoe: Senior Manager

Haylei Zrnich: Manager

Maggie Barbeau: Manager

Judy Kim: Senior Associate

Chintha Shulamite: Associate

Alex Brezzi: Senior Director

Vivian Le: Senior Director

Simone Chaffiotte: Senior Vice President

Sarah Franck: Associate Director

Maddy Reavey: Director

Alyssa Collier: Associate Director

Erica Reed: Senior Associate

Heidi Weber: Howe

Daren Swenson: Director

Erin Sweeney: Associate Director

Annie Duke: Manager

Camila Decleva: Senior Associate

Jordan Pennino: Vice President

Jessica Shannon: Director

Lexie Doehring: Manager

Carissa Laufman: Associate Director

William Amoyaw: Anim

Alana Asch: Vice President

Christopher Otruba: Associate Director

Kevin Weigand: Director

Samantha Pamnani: Senior Manager

Katerina Peete: Senior Associate

Sanath Kalsotra: Senior Process Executive

Gianine Hall: Director

Stephanie Lauro: Associate Director

Diana Anderson: Senior Vice President

Travis Radix: Senior Manager

Avery Layton: Senior Associate

Julia Smith: Vice President

Dillon Stroope: Director

Peter Sweers: Associate Director

Brandon Seidler: Associate Director

Diana Vasquez Viveros: Manager

Coyne PR

Tom Coyne: Chief Executive Officer

John Gogarty: President

Jennifer Kamienski: Executive Vice President

Jennifer DeNick: Senior Vice President

Danielle Paleafico: Vice President

Madison Elkin: Senior Account Supervisor

Sierra L’Altrelli: Account Supervisor

Kaitlyn Esposito: Account Executive

Emma Davis: Assistant Account Executive

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news