Interactive ad: Frigorífico BFC: The Cut Emoji

Embed Video

Top 6: October 12th 2022

Every July 17 is the #WorldEmojiDay and in Carnicerias BFC, we decided to celebrate it by deciding one of the most delicious emojis - the meat emoji - to make it a reality. This is how the Emoji Cut was born. This plan of action begins with a sneak peak on social media on July 15 and finally revealed on July 17, inviting the whole world to visit the Carnicerias BFC in Santa Cruz, Bolivia and order their own Emoji Cut so that they can fire up the grills and taste it.

In one week, more than 300 Kg of the Emoji Cut were sold, exceeding our expectations by 131% and generating +431,700 impressions.

If you are a fan of emojis, you were a fan of the #EmojiCut.