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Central International Watch Fair 2022: The Choice
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The value of a timepiece, might not be about its ability to tell time after all. Wolf BKK’s latest campaign, speaks the language of watch lovers for the Central Department Store’s, Central International Watch Fair 2022. People used to think that the creation of smart watches would totally demolish all the classics, but it’s proven itself time after time, that classic watches will never go out of style. Because no matter how much technology we want to slap on our wrists, the beauty that lies within the craftsmanship, the legacies and the stories that comes with every touch, are truly an art that is irreplaceable, not by technology, nor trends. Through the eyes of a female secret agent who was given the option of choosing between a high-tech gadget watch that she knows will help her on several impossible missions and a traditional watch, the film highlights how a watch can say a lot about a person. Wolf BKK, along with Fimidi Hutton have crafted an ad that understands that a watch isn’t simply just a watch, it’s a reflection of its owner, resonating their sense of style, what they are and even who they want to become. The Central International Watch Fair 2022 invite you to come discover the watch that defines you best from the endless selection they have to offer.
Managing Director: Phannika Vongsayan Related |
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