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Hellmann's Mayonnaise: Make Taste, Not Waste - Big GameThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Hellmann's Mayonnaise revealed the stars of its Big Game commercial today, in a teaser featuring award-winning actors Jon Hamm and Brie Larson comically – and unexpectedly – found inside a refrigerator. The teaser leaves viewers wondering why Jon Hamm and Brie Larson are in a fridge, which will be answered with Hellmann's :30 second spot. Hellmann's commercial will highlight the important issue of food waste at home, encouraging people to do more with what's in their fridge and 'Make Taste, Not Waste.' The Big Game marks the second most wasteful food day of the year in the U.S., second only to Thanksgiving. In addition, 40% of all food in the U.S. is wasted each year and approximately 40% of that food waste happens at home.
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