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Hellmann's Mayonnaise: Make Taste, Not Waste
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Hellmann's Mayonnaise is the perfect accompaniment for Hamm and Brie in the brand's new commercial airing during the Big Game. Created by Wunderman Thompson, the spot features megastars Jon Hamm and Brie Larson, who are found chilling in Pete Davidson's fridge next to foods' best friend, a jar of Hellmann's Mayonnaise. The trio aim to inspire everyone to 'Make Taste, Not Waste' by using Hellmann's to bring leftovers to life. Hellmann's filmed this year's commercial inside a fridge, hoping to show the millions of viewers of the Big Game that all it takes is looking inside and seeing what's on the shelf to imagine the possibilities that these ingredients can become, thanks to a little creativity and some Hellmann's Mayonnaise. Instead of tossing uneaten cheeses and cold cuts out after the game, why not stack them between two pieces of toasty bread slathered in mayo for a creamy and dreamy panini the next day?
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