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With a beautiful piece of visual storytelling Hyundai introduces the latest addition to their model range: the all-new KONA line-up with the KONA Electric as the hero. A car that with its advanced features and extended electrical range urges you to “Live Unlimited”. The centrepiece of the campaign is a 48” long film that was produced together with Danish film director Nicolai Fuglsig in collaboration with Sterntag and MJZ. The film tells the story of a young boy called “Noah” who gets lost in play with his toy KONA and imagines a world where anything is possible. Inspired by the daily magic he experiences in the actual KONA on the rides with his mother.
Credits
Other credits
Client
Chief Marketing Officer Andreas-Christoph Hofmann
Marketing Director Laura Rathai
Head of Strategy Andrea Razeto
Brand Manager Max Leuthold
Agency
Chief Operating Officer Jonathan Hill
Business Director Björn Wilke
Account Manager Ixchel Ochoa
Digital Producer Michael Dunker
Account Manager Ismail Cobanoglu
Head of Production Fabian Barz
Producer Allison Markert
Producer Valeria Preisler-Vogel
Strategy Director Anna Nowak-Otto
Strategist Ilaria Traverso
Media Manager Tripti Pandey
Media Manager Maja Lah
Business Team Wolfgang Ruch
Production MJZ
Managing Director Lindsay Turnham
Production Sterntag Films
Managing Director Maik Sierig-Lewin
Production Manager Andrea Harvey
1st AD Bettina Godi
Production Assistant Lina Bugeja
Drone Operator Tamás Hévízi
Production Designer Magdi Varga
Prop Master Brigit Nagby
Wardrobe Diana Marton
Wardrobe Ildikó Andó
Makeup Artist Zsonbor Ágoston
Casting Julia Todorow
Photographer Frederic Schlosser
Editorial Sterntag Films GmbH
Editor Fabrizio Rossetti
Post Production / VFX 1920vfx
Creative Director Bill McNamara
Colourist Kai Van Beers
3D Supervisor Chris King
3D Supervisor Ben Revens
3D Lead David Rencsenyi
3D Artist Lucy Wright
3D Artist Elena Schurkus
3D Artist Manuel Fuentes
3D Artist Miles Tomalin
3D Artist Ash Ellis
3D Artist Oscar Hill
VFX Artist Arda Sernaz
VFX Artist Joe Baker
Animation Eva Bennett
Rigging Greg Martin
VFX Supervisor Chrys Aldred
2D Artist Adam McHale
2D Artist Ryan Hadfield
2D Artist James Russell
2D Artist Tijan Holder
2D Artist Alejandro Marzo
2D Artist Kai Davies
2D Artist Taylor Webber
2D Artist Weronika Holak
2D Artist Rod Norman
Concept Artist Jordan Haynes
Producer David Keegan
Coordinator Ella Whiting
Post Production / VFX Slaughterhouse HH
Executive Producer SLGH Henning Martens
Producer Emilia Pflug
Post Production / VFX Trey
Music / Sound ZWEI Music GmbH
Music / Sound SCHWARM
Sound Designer Loius McGuire
Sound Designer Nils Voges
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