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Top 6: August 23rd 2023
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Robinson Department Store: The Air DrummerTop 6: August 23rd 2023
Robinson, Thailand’s top department store has launched its annual ‘Robinson Salesation’ sale, which allows you to choose whichever items you want to discount by just putting stickers on and getting the price off. To promote the campaign, Wolf BKK partnered with Thai director, Nawapol Thamrongrattanarit, to create this amusing commercial called ‘The Air Drummer.’ The film wants to encourage Thai people to “Discount for what you love most.” In the film, everyday, a girl practices drum even though she has no drum to play with. She practices as a routine. Finally, her mom notices. As a mother, she suddenly runs to Robinson with a 90% discount sticker in her hand. However, there was an unexpected turn of events.
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