Top 6: August 23rd 2023
Interactive
BUGATTI: Transformative JourneyTop 6: August 23rd 2023
BBDO Germany takes a holistic approach to custom-building BUGATTI’s new website, optimally reflecting everything the French luxury brand engineers and perfects – including the ever-expanding Lifestyle sphere. Featuring an interactive navigational experience, the new digital hub stimulates the senses and creates an enduring connection with the brand. BBDO Germany is celebrating BUGATTI Automobiles in a transformative, immersive way by presenting new facets of performance and character for the brand, through rich narrative and graphical elements. Both fans and customers can expect intimate storytelling and images that delve into the brand’s present, history, anecdotes, and myths.
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