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theScore Bet: Does My App Do That
With the NFL kicking off this week, theScore Bet has launched its Fall marketing campaign in Ontario. The campaign builds on the brand’s established creative with two new commercial spots illustrating the unique combined media and betting experience offered exclusively through theScore and theScore Bet. The new spots feature intertwined characters personifying theScore and theScore Bet to showcase the brand’s intuitive, streamlined betting experience. When summoned, the characters are at the ready to deliver relevant betting-related content paired with betting markets to help bettors seamlessly place an informed wager—ultimately differentiating theScore Bet from the competition. The cutting-edge media and betting platforms work together to efficiently serve customers through access to in-depth data and analysis, personalized markets and the ability to easily place wagers within one ecosystem.
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