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Top 6: October 11th 2023
Radio
Forty Winks: Meet The UnsleptTop 6: October 11th 2023
Australia has a sleep problem with nearly 50% of all adults reporting at least two recurring sleep issues. Luckily, our leading bedding retail specialist, Forty Winks, is on a mission to help millions of sleep-deprived Aussies ‘Go to better sleep’.
The launch campaign introduces audiences to ‘The Unslept’ – an uncanny horde of some seriously tired people, each one exhibiting some of the most common sleep issues faced by Australians. Forty Winks is one of Australia’s longest-standing and most iconic sleep specialists and ‘Go to better sleep’ marks a new chapter for the heritage brand.
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