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Outdoor
Forty Winks: Go to better sleep
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Australia has a sleep problem with nearly 50% of all adults reporting at least two recurring sleep issues. Luckily, our leading bedding retail specialist, Forty Winks, is on a mission to help millions of sleep-deprived Aussies ‘Go to better sleep’.
The launch campaign introduces audiences to ‘The Unslept’ – an uncanny horde of some seriously tired people, each one exhibiting some of the most common sleep issues faced by Australians. Forty Winks is one of Australia’s longest-standing and most iconic sleep specialists and ‘Go to better sleep’ marks a new chapter for the heritage brand.
Creative Agency: Akcelo Related |
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