Moe's: Moel

For over a year, South Australians have been singing along to OTR’s 'Go a Moe’s' hot dog jingle. Scooping 3 coveted Effie awards, the original ad became a cultural phenomenon in SA with every man and his dog having an opinion about it, and disturbingly high-quality copycat versions of the TVC popping up online.
So with the silly season upon us, we took that popular original track and turned it into a Christmas carol for a fun, tactical radio spot. What did we call it? 'Moel' of course.