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Heineken: Real Hardcore Fans

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At the heart of the campaign is a film created by Australian director Mark Molloy. It represents the true face of modern football fandom. The comedic and heartwarming film, inspired by real fans, shows the devotion people have to supporting the beautiful game.
Credits Other credits

CLient

Head of Global Heineken® and Amstel Brands: Nabil Nasser

Heineken® Global Communication Director: Daniela Iebba

Heineken® Global Digital Director: Rob van Griensven

Heineken® Global Communication Manager: Guilherme de Marchi Retz Heineken® Global Communication Manager: Lizzy Wakkie - van de Venn Heineken® Global Digital Manager: Bob van Iersel

Heineken® Global Communication Manager: Elena Marcos Izquierdo Heineken® Brand Global PR Lead: Jonathan O’Lone

Heineken® Global Sponsorship Manager: Thomas Mulders

Agency

Global Head of PR & Communication: Isabella Cecconi

PR Manager: Eleonora Botta

Chief Strategy Officer: Sol Ghafoor Groupe Strategy Director: James Moore Director of Comms Planning: Shane Roche

Global Data Strategy Director, Data & Culture Lab: Ilko Petkov Global Client Service Director: Shirine Aoun

Client Service Director: Davide Corti

Group Account Director: Giulia Melegati

Account Supervisor: Marta Dell’Adami Account Executive: Francesca Gatti

Junior Account: Chiara Allievi

Chief Production Officer: Francesca Zazzera TV Producer: Margherita Fonseca

Post Production Producer: Sabrina Sanfratello

Key Visuals and Digital Amplification

Creative Directors: Marie Poumeyrol, Nick Bakshi

Associate Creative Directors: Adina Cirstea, Daniele Tesi

Art Director: Nicolò Pavin

Copywriter: Mattia Pavin

Junior Art Director: Luca Nante

Art Buyer and Producer: Caterina Collesano, Luca Casieri, Cinzia Morandi

Production

UK Managing Director / EP: Fergus Brown Producer: Gustav Geldenhuys

Production Manager: Sidney Arthur

Line Producer (Local): Mel Charrington Production Manager (Local): Nikki Geater

1st AD: Wendy Alport

Production Designer: Mike Berg

Stylist: Richard De Jager

Casting Director UK: Ali Fearnley

Casting Director CPT: Benedicte Roumega VFX Supervisor: Simon Brown

Edit House: Work LA

Edit Producer: Ashley Bauchman

POST-PRODUCTION

Editor Dir Cut: Stu Reeves

Editor: Fabrizio Squeo

Post Production: Prodigious

Post Production VFX: GABHA Studios Executive Producer: Dafydd Upsdell VFX Lead: Christiant Dalberto

2D team: Vadim, Davidoff, Svilen Aynadzhiev, Zsolt Sebok, Doru Ondun, Anselm Lier Lead CG Asset & Lighting Artist: Alyvdas Jatkialo

Lighting Artist: Andy Antoniou

VFX Shoot Supervisor: Simon Brown

Colour Grading: Company 3, London Colourist: Jean-Clément Soret Colour Exec Producer: Ellora Soret Colour Producer: Kerri Aungle

Post audio: Disc To Disc Productions Milano

Sound design & Mix: Antonio D'Ambrosio Audio Producer: Paola Calovi

MUSIC

Music Search & Licensing Director: Stefan van der Wielen

Music Producers: Thomas Harmsen & Niels Docter Account Director: Ella Chevaso

Song: Shout

Publisher: Sony Music Publishing

Master: MassiveMusic

Composers: Isley O.K., Isley R. & Isley R.

BOOMERANG

Digital & Social Assets

Chief Creative Officer: Eldin Fetahovic Executive Creative Director: Rico De Lange Creative Director: Dio Santos

Creative Lead Dynamic: Brent Rombouts Senior Creative: Victor Farias

Senior Creative: Bruno Lopes

Designer: Omar Gutierrez

Client Business Lead: Leila Popovych

Senior Account Director: Margot Corneloup Project Lead: Joyce Kooren

Amplify Lead: Sebastiaan Poublon

Amplify Project Lead: Nathalie Meier

Lead Digital Producer: Vic Krens

Digital Content Manager: Cinthya Barrera Tapia

PRODUCTION Digital & Social Executive Producer: Han Schuurman Lead Producer: Laura Thrower Director: Steven Kuijs

Production & Virtual Production partner: Lukkien Producer: David Magee

D.o.P: René Huwaë

1st AD: Frits Taberima

1st AC: Max la Grand

2nd AC: Indra Bessembun

Gaffer: Bram van Woudenberg

Best Boy: Ciro Naastepad

Electrician: Thom van Dongen

Key Grip: Martin Hevel

Head of Production Lukkien: Mattijs van Moorsel Head of CGI: Ron Adriaanse

Executive Producer CGI: Diederick Overbeke Disguise operator: Teodor Jendrisak

3D Designer/Unreal operator: Erik van Ewijk Production designer: Daphne van der Heijden Set dresser Virtual Production: Noëll Arissen

Set stylist: Babette de Boer

Set assistant: Mischa Blanken

Wardrobe: Rianne Boon

Wardrobe assistant: Maartje van der Velden

MUA: Michela de Simone

Beer Styling: Hans Hogervorst

PA: Annika van Zeer

PA: Heleen Zweers

PA: Jesse Bleeck

Casting: Borgman & Augustines Casting: Thea Meulenberg Casting Casting extra’s: Lukkien Casting

POST-PRODUCTION Digital & Social

Post-Production Business Lead: Paulo Pennings Post Supervisor: Mike Duistermaat

Post Producer: Yulia Vinchon

Editor: Ane Zabala

Compositor: Cyriel Roumen

Colorgrading: Shebanjah Klaasen & Cyriel Roumen

Dentsu Red Star

Global Strategy Partner: Richard Wright

Global Client Lead: Kate Hinz

Global Strategy Director: Ricardo Lopes

Global Account Director: Thaiane Garrido Brand Partnerships Manager: Julie Le Houezec Senior Planner: Maria Lekka

EDELMAN – PR

Director: Ethan Tuxford

Associate Director: Harry Zelenka Martin Senior Project Manager: Samantha Bui Account Manager: Sébastien-Nicolas Chiffrin Account Manager: Charlotte Nash

Senior Account Executive: Kelly Oglesby Assistant Account Executive: Laurie Overton

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