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Smooth FM: Together in music. Smooth FM. Cyndi Lauper.

Music has a unifying power. Together in Music, is a new brand platform for Australian radio station Smooth FM. Smooth plays the classic sing-along type music that we all love to belt out in the car, at parties or on a night out with friends. The OOH shows the moments where a band or artist is intrinsic to that very moment, and key in bringing us together. The campaign is live throughout Australia.
Credits Other credits

Chief Growth Officer – Adam Johnson

Head of Brand Marketing – Troy Pearce

Senior Brand Designer – Dave MacCue

Media Agency – Carat, Sydney

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