Kent Boswell

With over 20 years of experience in Advertising, Television, and Film, Kent has led world-class productions across both traditional and emerging platforms. Having worked with some of the most respected advertising agencies and creative tech companies globally, he consistently pushes the boundaries of creativity, craft, and innovation by producing award-winning campaigns that engage audiences across multiple touchpoints.

His career spans three continents and encompasses all facets of production, from groundbreaking brand content campaigns to immersive experiences and interactive activations. Whether it's taking the public on a virtual hot lap of Phillip Island from trackside at the Supercars or creating the world’s first edible cardboard cake to challenge perceptions of gluten-free food, Kent has been at the forefront of shaping modern storytelling and brand engagement for leading brands such as Nike, McDonald's, Coca-Cola, Optus, Shell, Kmart, and Woolworths.

Known for his solutions-driven mindset and passion for creativity, Kent now funnels his energy into bringing to life bold, human ideas with the power of next-gen Ai production – where storytelling meets the edge of what’s possible.

Kent has also served on several international award juries, including Cannes Lions, London International Awards, Effies, Adfest, Webby's, New York Festivals, and Spikes Asia as Jury President.