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Degree: Marks That Matter
This week Degree UltraClear unveils its latest campaign in the US and Canada, spotlighting the indomitable spirit of athletes and movers everywhere, led by none other than NBA phenomenon Giannis Antetokounmpo. The brand and the athlete join forces to reframe marks of movement and inspire confidence, after a new Degree research* found that 82% of consumers in the US feel the need to compromise between sweat protection and stains to their clothing.
Client name: Kathryn Swallow, Lucy Howdle, Bruno Terenzano and Irina Aimaldinova Related |
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