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Outdoor

Fido Sessions: Fidolls


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To Promote Fido Sessions, a quarterly series of events promoting art, travel and design, small white dolls, called "Fidolls", have been placed at select locations in Toronto’s downtown core. The figures have shown up in the form of chalk art, sidewalk washes, tree hangers and through the first Canadian use of ‘Flogos’ (flying logos), culminating in the appearance of the 30-foot tall versions.
Credits Other credits

Client: Sébastien Moïse, Marketing Manager - Ontario, Fido

Client Service: Jennifer Sullivan, Katherine Fryday

Media Agency: Bos, Toronto

Media Planners: Kyleen Labreche, Jill Wellard, Emily Ouellette

Event planning: District Lifestyle Marketing, Toronto

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