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Top 6: May 8th 2024
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NZ Transport Agency Waka Kotahi: Les

Top 6: May 8th 2024
NZ Transport Agency Waka Kotahi's latest motorcycling safety campaign 'Hard Lessons' is based on the thinking that there's a lesson in every crash. But, for a number of reasons, riders don't always like to talk about them. This campaign is about getting experienced riders to talk openly about their crashes to prevent other riders from learning the same way.
Credits Other credits

Designer: Musonda Katonga

Senior Finished Artist: Phillip Cartwright

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NZ Transport Agency Waka Kotahi: Mathew
NZ Transport Agency Waka Kotahi: Mathew
FCB New Zealand

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