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Wayfair, one of the world’s largest online destinations for all things home, launches the third iteration of its integrated strategic campaign “Go Your Own Wayfair”. This is the first spot of the campaign developed by Jung von Matt LONDON for Wayfair.co.uk. The new spot ‘Get it out of your head and into your home’ tells the story of a woman who can’t stop thinking about furniture, so much so that she keeps encountering products in the most unexpected places, whether that’s on the tube or at the coffee shop. Finally, with the help of Wayfair, she’s able to realise her dreams and find the perfect furniture for her home.
Credits
Other credits
Jung von Matt
Charlie Hurst (ECD), Marcos Gemal (ECD), Max Batten (CD/Writer), Marie Rothemund (Art Director), Mohammed Elkateb (Social Media Creative), Samara Zagnoiev (Producer), Ralph Teichmann (Producer), Antonia Duering (Producer), Ashley Horn (Account Manager)
Wayfair
Carey Pearson (Head of Brand), Mike Pearson (Head of Creative), Nina Molnar (Brand Strategy), Stephanie Smith-Stabe (Snr Producer), Edoardo Pappi (Producer), Magdalena Lindstedt (Stylist), Olivia Sauerwein (TV Art Director), Patricia Perreira (Curated Merchandising), Daniela Venturini (Brand Design Lead)
TVC Production / Arts & Science
Directors: Adam & Dave, Producer: Tom Farley, Managing Director & Partner: James Bland
TVC Production / Filmprodukcja
DP: Mateusz Dziekoński, Art Director: Ashling Johnson, Set Design: Katarzyna Tomczyk, Set Design Assistant: Anna Mazgaj, Props: Filip Strzałkowski, Construction Manager: Marcin Jędrzejek “Zdzichu”, 1 AD: Wiktor Prokopowicz, Focus Puller: Maciej Barański „Horyzont”,
Key Puppeteer: Konrad Czarnkowski “Kony”, Costumes: Wiola Uliasz, Marcin Żak
Category Films Production / Filmprodukcja
DIR/DP: Jakub Sztuk, 1AC: Jarosław Burger, Set Manager: Patryk Sadło
Post - Black Kite
Shoot supervisor - Tito Fernandes, Colourist - George K, VFX lead - Marcus Moffat, Producer - Phil Walley
Music & VO / dahouse
Composers: Wonder Bettin and Rodrigo Lemos, Music Production: Wonder Bettin, Rodrigo Lemos, Lucas Mayer and Silvio Erne, Artist: DaHouse Audio, VO artist: Tony Horkins
Sound design & Audiopost / 750mph
Sound Design & Mix: Sam Ashwell & Jake Ashwell, Audio Producer: Olivia Ray
Stills Photography
Photographer: Kristy Noble, Agent: Pat Bates, Lighting Assistant: Pim van Baalen, Digi Tech: Phil Hardman, Retouching: Ela Calin