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NAB Payment Alerts: Red Flags

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To protect Aussies from falling victim to scams, NAB created Payment Alert: a tool that pauses users in the moment of transaction, allowing them to rethink their payment. To launch, we used a well-known cultural shorthand: the Red Flag, turning it an ownable symbol of NAB's attentive support.
Other credits

NAB

Suzana Ristevski - Chief Marketing Officer

Tom Dobson - Acting Chief Marketing Officer

Sue Brailsford - Head of Group Brand

Jess Hughes - Manager, Brand Campaign Delivery

Nicole Bishop - Consultant, Brand Campaign Delivery

Lizzie Barclay - Consultant, Brand Campaign Delivery

Susanna Hondrokostas - Manager Brand Identity, Group Brand

Carla Lovell - Senior Consultant, Brand Management

Teryll Brewer - Senior Consultant, Group Marketing

Natalie Trefz - Senior Consultant Brand Identity, Group Brand



TBWA

Chief Creative Officer: Paul Reardon

Executive Creative Director: Matt Stoddart

Planning Director: Zac Martin

Senior Creative: Ben Ryding

Senior Creative: Claudia Sarosiek

Creative: Tom Badge

Creative: Alana Wood

Director: Brian Patto

Head Content Producer: Joel Morgan

Integrated Producer: Mika Parow

Senior Editor: Christopher Gillingham

Managing Director: Ricci Meldrum

Client Partner: Sarah Tukua

Senior Business Director: Jade Mittermair

Senior Business Manager: Sophie Ford



AV

Production House: TBWA Melbourne

VFX: Andy McKenna - Skirmish

Sound: Rumble

Casting: Northside Casting

Colourist: Fergus Rotherham

Cinematographer: Jeremy Rouse

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