Embed Video
Dentsu Creative shares its first work with DIY store Lowe’s, featuring Lionel Messi, and running throughout the CONMEBOL Copa América 2024 USA tournament, with the final game this Sunday, July 14th. 'Celebrate the Assist' brings together the Lowe’s brand, known for friendly, helpful associates, and Lionel Messi, known for his record-breaking number of assists, to showcasing the power of the assist, on the field AND in the aisles.
Credits
Other credits
Agency
Chief Client Officer Laurel Flatt
Client Lead Jane Delworth
Client Lead Katie Coe
Account Director Mollie Berger
Account Manager Lexi Kern
Project Manager Carolyn Fine
Experience Strategist Anna Conroy
Strategist Jennifer Pollack
Integrated Producer Stacy Kay
Executive Producer Tony Wallace
Business Team Zoe Grubbe
Business Affairs Manager Polly Poulos-McCarthy
Business Affairs Manager Hilary Olesen
Business Affairs Manager Megan Jenkins
Marketing Manager Asha Ramirez
Communications Director Shana Blackman
Production
Founder Patrick Milling-Smith
Founder Brian Carmody
Chief Executive Officer Tim Pastore
Managing Director Sue Yeon Ahn
Operations Director Andrew Colón
Head of Production Alex Hughes
Executive Producer Jaclyn Larson
Producer Carmen Bosle
Producer Cat Restrepo
Post Production / VFX The Mill New York
VFX Supervisor Yarin Manes PRO
VFX Supervisor Niko Larsson
Executive Producer Rachel Liebman
Editorial PS260
Editor Maury Loeb
Executive Producer Laura Lamb Patterson
Music / Sound Heard City
Sound Mix Mike Vitacco
Producer B Munoz
Music / Sound Consortium
Composer Seth Olinsky
Producer Maggie Flatley
Music / Sound Premiere Music Group
Gold sponsors
The Best Ad Jobs
Retrieving latest jobs
Visit Campaign Brief for Australian creative advertising news