Top 6: July 24th 2024
Direct Marketing
SKODA: Roads for allTop 6: July 24th 2024
Škoda, in partnership with the French Cycling Federation, is launching "Roads for all", the first car playmat featuring bike lanes to teach children about sharing the road. This initiative aims to foster road sharing awareness from a young age and involves a game box with a playmat, toy car, toy bike, and a booklet on road behaviors. The promotion is available from June 5th, with the first 400 copies available to be won on the Škoda France website. The mat will also be displayed in all dealerships across the country.
Customer Experience Consulting Director: Paul Johannet |
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